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Sales

Gain in-demand sales skills, rooted in theory and real-world experience, through this dynamic marketing minor.

Female professor talks with three male students

At A Glance

What You’ll Learn:

How to identify customer needs and provide value.
Core concepts of the selling process to drive business goals.

What You'll Do:

Apply your sales knowledge to your major or area of interest.
Take part in experiential projects like in-class sales competitions, networking with sales professionals, and feedback sessions to perfect your skills.

Where You'll Go:

Major corporations, government agencies, and nonprofit organizations.
Top graduate programs to advance your career preparation.

Program Level: Undergraduate

Offered As: Minor

College/School: College of Business

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About This Program

The sales minor is designed to give students both a theoretical background and applied experience in the field of sales. A well-educated and trained professional sales force is critical to businesses’ ability to provide value to their customers and effectively satisfy needs. Many students, regardless of their major or chosen profession, will be involved in selling products, services, or ideas and will have more successful careers if they understand the concepts of the selling process and can effectively apply those skills.

All Bryant students who minor in Sales will be required to take the following courses:

MKT 363 Personal Selling

MKT 391 Marketing Internship

MKT 463 Sales Management

In addition, students will personalize their Sales minor with one Marketing elective and one additional elective from a focused list of options. For more information, please see the Course Catalog.

Housed at the new Business Entrepreneurship Leadership Center (BELC), the Frank '81 and Marion '81 Hauck Sales Performance Lab will give students access to advanced technology and serve as Bryant's epicenter of sales initiatives.

The 5,000-square-foot, state-of-the-art sales laboratory will be a dynamic hub for honing skills and proficiency in sales.

The Hauck Sales Performance Lab supports the College of Business’ emphasis on experiential learning and offers an environment to facilitate simulated real-world scenarios led by faculty and industry leaders. In addition, it supports Bryant's marketing and sales education and its nationally-known Northeast Intercollegiate Sales Competition.

As a Sales minor, you may be interested in joining the Bryant Sales Team. Members hone their sales skills throughout the year and compete nationwide. One of the most anticipated events is the Northeast Intercollegiate Sales Competition (NISC), held on their own turf every fall. For more than a decade, NISC has brought employers from top sales organizations and students from universities across the country together for a fast-paced tournament. It's true experiential education in action!