Location
BELC, South Wing
Frank ’81 and Marion ’81 Hauck Sales Performance Lab
The Frank ’81 and Marion ’81 Hauck Sales Performance Lab is the epicenter of sales initiatives at Bryant University and is committed to advancing the sales profession through leadership, innovation, and technology.
The 5,000-square-foot lab has state-of-the-art technology, including gamified leaderboards and sophisticated video and audio recording systems. The lab is a dynamic hub for honing skills and proficiency in sales and is available to all students, regardless of major. It supports the College of Business’s emphasis on experiential learning.
The lab promotes sales initiatives across campus, allowing academic partners to deliver a top-tier, in-depth experience. In addition, it supports Bryant’s marketing and sales education and our nationally known Northeast Intercollegiate Sales Competition.
“Sales is a craft, and the lab will give students a place to work on refining and enhancing their capabilities.” - Frank Hauck ’81
Highlights:
Students benefit from cutting-edge technology and equipment such as:
- The latest in AI technology
- Gamification leaderboards
- Docking stations with monitors and wired HDMI
- Breakout rooms equipped with UC sound bars, speakers, cameras, and intercom-CCTV systems for instructors to monitor and coach in real time
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“Being successful in sales requires strong listening, communication, and relational skills, and this new sales lab will give students access to the space and equipment they need to gain confidence in these abilities. These skills empower Bryant graduates to excel in a broad range of fields, including management, entrepreneurship, and marketing.”
Ross Gittell
Bryant University President
5,000
square feet in the Hauck Sales Performance Lab
13
breakout rooms equipped with UC sound bars, speakers, cameras, and intercom-CCTV systems for instructors to monitor and coach in real time
Courses Offered in the Lab
MKT 363: Personal Selling
MKT 412: Marketing Policy and Problems
MKT 463: Sales Management