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Associate Professor of Marketing
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Teresa M. McCarthy Byrne is an Associate Professor of Marketing and Global Supply Chain Management (GSCM), and the GSCM Program Coordinator at Bryant University. She has over 20 years of supply chain related experience in both industry and academia. Her current research topics explore manufacturing geographic diversification as a risk management strategy. Dr. McCarthy Byrne has published in International Journal of Physical Distribution and Logistics Management, Journal of Forecasting, International Journal of Logistics Management, Transportation Journal, Journal of Business Forecasting, Foresight: The Journal of Future Studies, Strategic Thinking and Policy, Industrial Marketing Management, and Journal of Marketing Education. Dr. McCarthy received her Ph.D. from The University of Tennessee, M.S. from the University of Rhode Island, and B.S. from University of Massachusetts at Amherst.
Ph D, The University of Tennessee, Knoxville
M Sc, University of Rhode Island
BS, University of Massachusetts at Amhers
Davis, D. F.,Golicic, S. L.,Murfield, M.,McCarthy, T., The Importance of Supply Chain Relationships in Omnichannel Fulfillment, World Marketing Congress, 2015.
Kim, K.,Yoon, S.,Attaran, S.,McCarthy, T., The Effect of Model Size on Luxury/non-luxury Brands Attitudes, .
Kim, K.,Yoon, S.,Attaran, S.,McCarthy, T., The Effect of private/public clothing on body relevant/nonbody relevant products: A multi-cultural study, .
McCarthy Byrne, T. M.,Niranjan, S.,Gravier, M., Manufacturing Geographic Diversification: A Risk Management Strategy, Industrial Marketing Management.
McCarthy Byrne, T., Zara: The Business Model for Fast Fashion, Berg Publishing.
McCarthy, T.,Li, S.,Gravier, M., Demand Visibility: Effectiveness on Supply Chain Performance, International Journal of Operations & Production Management.
McCarthy, T.,Nayar, N., Investor Use of Third-Party Supply Chain Management Excellence Rankings: The Impact on Shareholder Value, .
Nikosey, D.,McCarthy, T., Mitigating Global Supply Chain Risk in the Fashion Industry, Journal of Fashion Marketing and Management.
Roethlein, C. J.,McCarthy, T. M.,Visich, J. K.,Li, S.,Gravier, M. J., Developing a Distinctive Consulting Capstone Course in a Supply Chain Curriculum, Decision Sciences.
Davis, D. F.,McCarthy, T., Resource Advantage Theory, Edward Elgar Publishing, 2022.
Roethlein, C.,McCarthy, T.,Visich, J.,Li, S.,Gravier, M., Developing a Distinctive Consulting Capstone Course in a Supply Chain Curriculum, Decision Sciences Journal of Innovative Education, 2021.
Davis, D. F.,Davis-Sramek, B.,Golicic, S. L.,Teresa, M. M., Constrained Choice in Supply Chain Relationships: The Effects of Regulatory Institutions, International Journal of Logistics Management, 2019.
McCarthy, T., Omnichannel: How Will it Impact Retail Forecasting and Planning Processes?, Journal of Business Forecasting, 2016.
Mentzer, J. T.,McCarthy, T., Integrating Supply Chain Infrastructure and Process to Create Joint Value, International Journal of Physical Distribution and Logistics Management, 2011.
Moon, M.,Mentzer, J. T.,McCarthy, T., Motivating the Industrial Sales Force in the Sales Forecasting Process, Industrial Marketing Management, 2011.
McCarthy, T., Zara: The Business Model for Fast Fashion, Berg Publishers, 2010.
Golicic, S. L.,Davis, D. F.,Mentzer, J. T.,McCarthy, T., Commentary on Benchmarking Forecast Accuracy, Foresight: The Journal of Future Studies, Strategic Thinking and Policy, 2008.
Golicic, S. L.,Davis, D. F.,McCarthy, T., A Balanced Approach to Research in Supply Chain Management, Physica-Verlag, 2005.
Golicic, S. L.,McCarthy, T., Interfirm Demand Integration: A Case Study of Supply Chain Integration Processes, Physica-Verlag, 2005.
Davis, D. F.,McCarthy, T., The Future of Marketing Scholarship: Recruiting for Marketing Doctoral Programs, Journal of Marketing Education, 2005.
Golicic, S. L.,Mentzer, J. T.,McCarthy, T., Conducting a Marketing Opportunity Analysis for Air Cargo Operations, Transportation Journal, 2003.
Golicic, S. L.,Davis, D. F.,Mentzer, J. T.,McCarthy, T., The Impact of e-Commerce on Supply Chain Relationships, International Journal of Physical Distribution and Logistics Management, 2002.
Golicic, S. L.,McCarthy, T., Implementing Collaborative Forecasting to Improve Supply Chain Performance, International Journal of Physical Distribution and Logistics Management, 2002.
Golicic, S. L.,Davis, D. F.,Mentzer, J. T.,McCarthy, T., Bringing Order Out of Chaos: Forecasting Ecommerce, Journal of Business Forecasting, 2001.
Outstanding Faculty Award, 2022
Excellence in Teaching Award, 2019
Bryant University Honorary Coach - Women's Basketball, 2018
Merit Award for Service (Spring 2018), 2018
Summer Research Grant 2015, 2015
Best Paper Award, 2014
Merit Award for Service (Spring 2013), 2013
Bryant Student Choice Award: Excellence in Teaching College of Business , 2011
Distinguished Alumni Award , 2011
Robert & Christine Staub Faculty Excellence Award , 2007
Council of Supply Chain Management Professionals (CSCMP)
Institute of Supply Management
Institute of Business Forecasting and Planning
Academy of Marketing Science
Associate Professor of Marketing